Standards Launched for Online Pet Sales

The Pet Advertising Advisory Group (PAAG) has exposed a shocking report containing the UK’s worst online pet adverts in which their research revealed appalling findings that included adverts for underage puppies, an illegal pitbull puppy, a cat in need of veterinary treatment, marmoset monkeys and even an arctic fox.

Reporting examples also see some unscrupulous advertisers offering to swap animals for mobile phones, watches or different breeds.

“The research undertaken by the PAAG has revealed some truly terrible examples where animal welfare was clearly the last thought in the mind of the advertiser,” said Clarissa Baldwin, chairman of PAAG.

Following these findings PAAG, which is made up of representatives from welfare charities and specialist agencies has published a set of minimum standards which are backed by Defra to help to improve the welfare of pets and ensure members of the public avoid the risk of buying sick, dangerous or even illegal animals.

To find out more information visit the MRCVS website.